Dig-In is a London based marketing company that yearly sends out 400.000 boxes with over 6 million products to 140 universities to 80% of the new students. So they can sample products en enjoy free offers. Dig-In works with major brands like Coca Cola and Amazon.
Until previously the students could win prices by going to the Dig-In website and filling out forms with questions from the brands that provided the free product samples. But this is about to change by providing the students with a mobile app that contains all the surveys that go with the products. The app will also become a platform where students will get new surveys on regular basis to win more prices and earn special discounts.